{"id":8033,"date":"2022-08-15T09:54:00","date_gmt":"2022-08-15T01:54:00","guid":{"rendered":"https:\/\/www.franchise.com.hk\/%e9%9b%85%e4%bb%95%e7%b6%ad%e8%88%87hivestack%e7%82%bagojek%e6%96%bc%e6%96%b0%e5%8a%a0%e5%9d%a1%e6%9c%80%e6%96%b0%e5%9c%b0%e9%90%b5%e6%b2%bf%e7%b6%ab-%e6%8e%a8%e5%87%ba%e9%a6%96%e5%80%8b%e7%a8%8b\/8033"},"modified":"2022-08-15T09:54:00","modified_gmt":"2022-08-15T01:54:00","slug":"%e9%9b%85%e4%bb%95%e7%b6%ad%e8%88%87hivestack%e7%82%bagojek%e6%96%bc%e6%96%b0%e5%8a%a0%e5%9d%a1%e6%9c%80%e6%96%b0%e5%9c%b0%e9%90%b5%e6%b2%bf%e7%b6%ab-%e6%8e%a8%e5%87%ba%e9%a6%96%e5%80%8b%e7%a8%8b","status":"publish","type":"post","link":"https:\/\/www.franchise.com.hk\/en\/%e9%9b%85%e4%bb%95%e7%b6%ad%e8%88%87hivestack%e7%82%bagojek%e6%96%bc%e6%96%b0%e5%8a%a0%e5%9d%a1%e6%9c%80%e6%96%b0%e5%9c%b0%e9%90%b5%e6%b2%bf%e7%b6%ab-%e6%8e%a8%e5%87%ba%e9%a6%96%e5%80%8b%e7%a8%8b\/8033","title":{"rendered":"\u96c5\u4ed5\u7dad\u8207Hivestack\u70baGojek\u65bc\u65b0\u52a0\u5761\u6700\u65b0\u5730\u9435\u6cbf\u7dab \u63a8\u51fa\u9996\u500b\u7a0b\u5e8f\u5316\u6578\u78bc\u6236\u5916\u5ee3\u544a\u6d3b\u52d5"},"content":{"rendered":"

\u9999\u6e2f2022\u5e748\u670815\u65e5 \/\u7f8e\u901a\u793e\/ — \u7b56\u7565\u91cd\u5fc3\u5b9a\u65bc\u5927\u4ea4\u901a\u5a92\u9ad4\u7d93\u71df\uff0c\u5305\u62ec\u6a5f\u5834\u3001\u5730\u9435\u53ca\u9ad8\u9435\u7684\u512a\u79c0\u6236\u5916\u5a92\u9ad4\u516c\u53f8\u96c5\u4ed5\u7dad\u50b3\u5a92\u96c6\u5718\u6709\u9650\u516c\u53f8\uff08\u300c\u96c5\u4ed5\u7dad\u300d\u6216\u300c\u96c6\u5718\u300d\uff1b\u80a1\u4efd\u4ee3\u865f\u00a01993\uff09\u5ba3\u5e03\u8207\u5168\u7403\u512a\u79c0\u7684\u7368\u7acb\u7a0b\u5e8f\u5316\u6578\u78bc\u6236\u5916\u5ee3\u544a\u6280\u8853\u516c\u53f8\u4e4b\u4e00Hivestack<\/a>\u5408\u4f5c\u5b8c\u6210\u4e00\u9805\u7a0b\u5e8f\u5316\u6578\u78bc\u6236\u5916\u5ee3\u544a\u9805\u76ee\uff08pDOOH\uff09\u3002\u662f\u6b21\u6d3b\u52d5\u6b77\u6642\u4e00\u500b\u6708\uff0c\u96c6\u5718\u8207Hivestack\u7684\u4f9b\u61c9\u65b9\u5e73\u81fa\uff08SSP\uff09\u5408\u4f5c\uff0c\u900f\u904eThe Trade Desk<\/a>\u9700\u6c42\u65b9\u5e73\u81fa\uff08DSP\uff09\u65bc\u65b0\u52a0\u5761\u5730\u9435\u7cfb\u7d71(\u300cMRT\u300d)\uff0c\u6e6f\u7533\u2014\u6771\u6d77\u5cb8\u5730\u9435\u7dab\uff08\u300cTEL\u300d\uff09\u6cbf\u7dab\u555f\u52d5\u9805\u76ee\uff0c\u4e26\u70ba\u6771\u5357\u4e9e\u9818\u5148\u79fb\u52d5\u6309\u9700\u670d\u52d9\u5e73\u81faGojek<\/a>\uff0c\u5275\u9020\u8d85\u904e210,000\u6b21\u66dd\u5149\u3002<\/p>\n

\u4f5c\u70ba\u6236\u5916\u5ee3\u544a\u884c\u696d\u7684\u9818\u822a\u4f01\u696d\uff0c\u96c5\u4ed5\u7dad\u5229\u7528\u9748\u6d3b\u7684\u6578\u64da\u9a45\u52d5\u5ee3\u544a\u6280\u8853\u89e3\u6c7a\u65b9\u6848\uff0c\u70ba\u5ee3\u544a\u5546\u5275\u5efa\u5d84\u65b0\u7684\u54c1\u724c\u63a8\u5ee3\u6d3b\u52d5\uff0c\u4e26\u900f\u904e\u70ba\u53d7\u773e\u63d0\u4f9b\u5353\u8d8a\u9ad4\u9a57\uff0c\u70ba\u5176\u696d\u52d9\u64da\u9ede\u6240\u5728\u7684\u57ce\u5e02\u589e\u6dfb\u8272\u5f69\u3002\u96c5\u4ed5\u7dad\u501f\u52a9\u9130\u8fd1\u5730\u7406\u570d\u6b04\u6280\u8853\uff0c\u5553\u52d5Gojek\u4ee5\u901a\u52e4\u4eba\u7fa4\u70ba\u76ee\u6a19\uff0c\u6a6b\u8de8\u6e6f\u7533\u2014\u6771\u6d77\u5cb8\u7dab\u7684\u300cGOTOMALLS\u300d\u6578\u78bc\u6236\u5916\u5ee3\u544a\u9805\u76ee\uff08DOOH\uff09\u3002\u6b64\u5916\uff0c\u96c5\u4ed5\u7dad\u5c07\u5728\u672a\u4f86\u6578\u6708\u65bc\u984d\u5916TEL\u8eca\u7ad9\u589e\u8a2d\u5176\u6578\u78bc\u5a92\u9ad4\u8cc7\u6e90\u5eab\u5b58\uff0c\u5305\u62ec\u6578\u78bc\u5730\u677f\u3001\u5e55\u7246\u53ca\u5929\u82b1\u61f8\u639b\u5f0f\u5c4f\u5e55\u3002\u4e0a\u8ff0\u512a\u8cea\u5a92\u9ad4\u8cc7\u6e90\u6bcf\u5929\u904b\u71df\u7d04\u00a016 \u5c0f\u6642\uff0c\u53ef\u8b93\u5ee3\u544a\u5546\u65bc\u5e02\u6c11\u65e5\u5e38\u51fa\u884c\u4e2d\u7cbe\u6e96\u63a5\u89f8\u76ee\u6a19\u53d7\u773e\u3002<\/p>\n

\u96c5\u4ed5\u7dad\u4e3b\u5e2d\u517c\u57f7\u884c\u8463\u4e8b\u6797\u5fb7\u8208\u5148\u751f\u00a0\u8868\u793a\uff1a\u300c\u6211\u5011\u5f88\u9ad8\u8208\u518d\u8207Hivestack\u5408\u4f5c\uff0c\u7232Gojek \u7684\u300eGOTOMALLS\u300f\u6d3b\u52d5\u63d0\u4f9b\u670d\u52d9\u3002\u9019\u518d\u6b21\u5c55\u73fe\u4e86\u96c5\u4ed5\u7dad\u4ee5\u5176\u7368\u6709\u7684\u300e\u6236\u5916\u53ca\u7dab\u4e0a\uff08O&O\uff09\u300f\u65b0\u5a92\u9ad4\u7b56\u7565\u7232\u5ba2\u6236\u548c\u5408\u4f5c\u5925\u4f34\u63d0\u4f9b\u5353\u6709\u6210\u6548\u7684DOOH+\u89e3\u6c7a\u65b9\u6848\u3002\u5c55\u671b\u672a\u4f86\uff0c\u96c5\u4ed5\u7dad\u5c07\u7e7c\u7e8c\u901a\u904e\u9019\u7a2e\u5275\u65b0\u7684\u7b56\u7565\u548c\u5ee3\u544a\u89e3\u51b3\u65b9\u6848\uff0c\u5145\u5206\u7a81\u51faTEL\u4f5c\u7232\u300e\u570b\u5bb6\u9580\u6236\u300f\u7684\u89d2\u8272\uff0c\u6109\u6085\u65c5\u5ba2\uff0c\u5f9e\u800c\u7232\u5ee3\u544a\u5546\u53ca\u54c1\u724c\u5e36\u4f86\u66f4\u591a\u7684\u50f9\u503c\u3002\u300d<\/p>\n

Hivestack\uff08\u6fb3\u7d10\u53ca\u6771\u5357\u4e9e\u5730\u5340\uff09\u8463\u4e8b\u7e3d\u7d93\u7406\u00a0Matt Bushby\u5148\u751f\u8868\u793a\uff1a\u300c\u6211\u5011\u5f88\u9ad8\u8208\u57283\u6708\u4efd\u5ba3\u5e03\u8207\u96c5\u4ed5\u7dad\u5efa\u7acb\u5408\u4f5c\u5925\u4f34\u95dc\u4fc2<\/span>\u5f8c\uff0c\u65bc\u65b0\u52a0\u5761\u6700\u65b0\u7684TEL\u7dab\u8def\u63a8\u51fa\u9996\u500b\u7a0b\u5e8f\u5316\u6578\u78bc\u6236\u5916\u5ee3\u544a\u6d3b\u52d5\u3002\u9019\u5c0d\u65b0\u52a0\u5761\u4f86\u8aaa\u662f\u4e00\u5291\u5f37\u5fc3\u91dd — \u8857\u9053\u518d\u6b21\u8b8a\u5f97\u5fd9\u788c\uff0c\u76ee\u6a19\u53d7\u773e\u5982\u9bfd\uff0c\u70ba\u54c1\u724c\u3001\u4ee3\u7406\u5546\u548c\u5168\u6e20\u9053\u7684\u9700\u6c42\u65b9\u5e73\u81fa\u5c55\u958b\u7cbe\u6e96\u548c\u5927\u578b\u6236\u5916\u5ee3\u544a\u6d3b\u52d5\uff0c\u63d0\u4f9b\u4e86\u5343\u8f09\u96e3\u9022\u7684\u6a5f\u6703\u3002\u300d<\/p>\n

\u95dc\u65bcHivestack<\/p>\n

Hivestack\u662f\u5168\u7403\u6700\u5927\u7684\u7368\u7acb\u5168\u6e20\u9053\u71df\u92b7\u79d1\u6280\u516c\u53f8\u4e4b\u4e00<\/span>\uff0c\u70ba\u7a0b\u5e8f\u5316\u6578\u78bc\u6236\u5916\u5ee3\u544a\u7684\u8cb7\u8ce3\u4ea4\u6613\u63d0\u4f9b\u652f\u63f4\u3002Hivestack\u5275\u7acb\u65bc2017\u5e74\uff0c\u7e3d\u90e8\u4f4d\u4e8e\u52a0\u62ff\u5927\u8499\u7279\u5229\u723e\uff0c\u5e77\u4e8e\u5168\u7403\u903e25\u500b\u570b\u5bb6\u53ca\u5730\u5340\u8a2d\u6709\u696d\u52d9\u64da\u9ede\u3002<\/p>\n

\u6709\u95dc\u66f4\u591a\u4fe1\u606f\uff0c\u8acb\u8a2a\u554f\u00a0hivestack.com<\/a>\u00a0\u6216\u5728\u00a0LinkedIn\u3001Twitter \u548c\u00a0Facebook \u4e0a\u641c\u5c0b@hivestack \u5e77\u95dc\u6ce8\u6211\u5011\u3002<\/p>\n

\u95dc\u65bc\u96c5\u4ed5\u7dad\u50b3\u5a92\u96c6\u5718\u6709\u9650\u516c\u53f8\uff08\u80a1\u4efd\u4ee3\u865f\uff1a1993.HK\uff09<\/p>\n

\u96c5\u4ed5\u7dad\u4e8e1993\u5e74\u6210\u7acb\uff0c\u662f\u4e00\u5bb6\u7acb\u8db3\u4e8e\u5927\u4e2d\u83ef\u5730\u5340\u7684\u6236\u5916\u5a92\u9ad4\u516c\u53f8\uff0c\u7b56\u7565\u91cd\u5fc3\u5b9a\u4e8e\u5927\u4ea4\u901a\u5ee3\u544a\u5a92\u9ad4\u7d93\u71df\uff0c\u5305\u62ec\u6a5f\u5834\u3001\u5730\u9435\u53ca\u9ad8\u9435\u7b49\u3002\u96c6\u5718\u73fe\u6642\u7684\u696d\u52d9\u7db2\u7d61\u8986\u84cb\u5927\u4e2d\u83ef\u5730\u5340\u63a5\u8fd140\u500b\u57ce\u5e02\uff0c\u5305\u62ec\u4e8e30\u500b\u6a5f\u5834\u63d0\u4f9b\u5ee3\u544a\u5a92\u9ad4\u8cc7\u6e90\u670d\u52d9\uff0825\u500b\u7368\u5bb6\u7d93\u71df\u6a5f\u5834\uff09\uff1b\u64c1\u6709\u4e2d\u570b\u53ca\u65b0\u52a0\u5761\u6e6f\u7533\uff0d\u6771\u6d77\u5cb8\u5730\u9435\u7dab\uff08TEL\uff09\u517125\u689d\u5730\u9435\u7dab\u8def\uff1b14\u500b\u9435\u8def\u8eca\u7ad9\u5a92\u9ad4\uff0c\u5305\u62ec\u5ee3\u6df1\u6e2f\u9ad8\u901f\u9435\u8def\uff08\u9999\u6e2f\u6bb5\uff09\u3001\u4e2d\u8001\u9435\u8def\u7389\u78e8\u7dab\u7b49\uff1b\u4ee5\u53ca\u6e2f\u73e0\u6fb3\u5927\u6a4b\uff08\u73e0\u6d77\u53e3\u5cb8\uff09\u3001\u9999\u6e2f\u4e5d\u5df4\u53ca\u9f8d\u904b\u5df4\u58eb\u53ca\u5176\u5019\u8eca\u4ead\u7684\u5ee3\u544a\u5a92\u9ad4\u7368\u5bb6\u7d93\u71df\u6b0a\u3002\u8fd1\u5e74\u4f86\uff0c\u4ea6\u7a4d\u6975\u8207Google\u3001Magnite \u548c\u00a0Hivestack \u7b49\u591a\u500b\u5ee3\u544a\u6280\u8853\u5408\u4f5c\u5925\u4f34\u9032\u884c\u7a0b\u5e8f\u5316\u5ee3\u544a\u4ea4\u6613\u3002<\/p>\n

\u96c5\u4ed5\u7dad\u4e5f\u7a4d\u6975\u5c65\u884c\u4f01\u696d\u793e\u6703\u8cac\u4efb\uff0c\u5728\u74b0\u4fdd\u65b9\u9762\u7684\u52aa\u529b\u7372\u5f97\u5b98\u65b9\u80af\u5b9a\uff0c\u9023\u7e8c\u4e94\u5e74\u69ae\u7372\u300c\u9999\u6e2f\u74b0\u5883\u5353\u8d8a\u5927\u734e\u300d\u53ca\u300c\u9999\u6e2f\u7da0\u8272\u6a5f\u69cb\u300d\u7684\u69ae\u8b7d\uff0c\u8d85\u904e\u5341\u5e74\u88ab\u8a55\u7232\u300c\u5546\u754c\u5c55\u95dc\u61f7\u300d\u6a5f\u69cb\u3002<\/p>","protected":false},"excerpt":{"rendered":"

\u9999\u6e2f2022\u5e748\u670815\u65e5 \/\u7f8e\u901a\u793e\/ — \u7b56\u7565\u91cd\u5fc3\u5b9a\u65bc\u5927\u4ea4\u901a\u5a92\u9ad4\u7d93\u71df\uff0c\u5305\u62ec\u6a5f\u5834\u3001\u5730\u9435\u53ca\u9ad8\u9435\u7684\u512a\u79c0\u6236\u5916\u5a92\u9ad4\u516c\u53f8\u96c5\u4ed5\u7dad\u50b3\u5a92\u96c6\u5718\u6709\u9650\u516c\u53f8\uff08\u300c\u96c5\u4ed5\u7dad\u300d\u6216\u300c\u96c6\u5718\u300d\uff1b\u80a1\u4efd\u4ee3\u865f\u00a01993\uff09\u5ba3\u5e03\u8207\u5168\u7403\u512a\u79c0\u7684\u7368\u7acb\u7a0b\u5e8f\u5316\u6578\u78bc\u6236\u5916\u5ee3\u544a\u6280\u8853\u516c\u53f8\u4e4b\u4e00Hivestack\u5408\u4f5c\u5b8c\u6210\u4e00\u9805\u7a0b\u5e8f\u5316\u6578\u78bc\u6236\u5916\u5ee3\u544a\u9805\u76ee\uff08pDOOH\uff09\u3002\u662f\u6b21\u6d3b\u52d5\u6b77\u6642\u4e00\u500b\u6708\uff0c\u96c6\u5718\u8207Hivestack\u7684\u4f9b\u61c9\u65b9\u5e73\u81fa\uff08SSP\uff09\u5408\u4f5c\uff0c\u900f\u904eThe Trade 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