{"id":10244,"date":"2022-12-16T06:24:00","date_gmt":"2022-12-15T22:24:00","guid":{"rendered":"https:\/\/www.franchise.com.hk\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244"},"modified":"2022-12-16T06:24:00","modified_gmt":"2022-12-15T22:24:00","slug":"%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86","status":"publish","type":"post","link":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244","title":{"rendered":"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d"},"content":{"rendered":"<p><span class=\"legendSpanClass\">\u9999\u6e2f<\/span><span class=\"legendSpanClass\">2022\u5e7412\u670816\u65e5<\/span> \/\u7f8e\u901a\u793e\/ &#8212; 2022\u5e7412\u670815\u65e5\uff0c\u7531\u5bcc\u9014\u8209\u8fa6\u76842022\u7b2c\u4e09\u5c46\u725b\u725b\u5708\u4e0a\u5e02\u516c\u53f8\u5e74\u5ea6\u76e4\u9ede\u6b63\u5f0f\u63ed\u66c9\u3002\u6c7d\u8eca\u4e4b\u5bb6\u6191\u85c9\u5728ESG\u9818\u57df\u7684\u7a81\u51fa\u8868\u73fe\uff0c\u5f9e\u8fd1\u5343\u5bb6\u5165\u570d\u4f01\u696d\u4e2d\u812b\u7a4e\u800c\u51fa\uff0c\u69ae\u81ba\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\u3002<\/p>\n<div class=\"PRN_ImbeddedAssetReference\">\n<\/div>\n<p>\u6b64\u6b21\u76e4\u9ede\u9762\u5411\u5728\u6e2f\u80a1\u548c\u7f8e\u80a1\u4e0a\u5e02\u7684\u4e2d\u570b\u4f01\u696d\uff0c\u65e8\u5728\u8868\u5f70\u5728\u74b0\u5883\u3001\u793e\u6703\u548c\u516c\u53f8\u6cbb\u7406\uff08ESG\uff09\u9818\u57df\u4e2d\u65bc\u516c\u53f8\u6cbb\u7406\uff08G\uff09\u65b9\u9762\u505a\u51fa\u5353\u8d8a\u8ca2\u737b\u548c\u5e36\u4f86\u7a4d\u6975\u5f71\u97ff\u7684\u4f01\u696d\u3002<\/p>\n<p>\u672c\u5c46\u5e74\u5ea6\u76e4\u9ede\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\u7531\u5168\u7403\u9818\u5148\u7684\u79d1\u6280\u5238\u5546\u5bcc\u9014\u8207\u53ef\u6301\u7e8c\u767c\u5c55\u6280\u8853\u670d\u52d9\u5546\u5999\u76c8\u79d1\u6280\u806f\u5408\u767c\u8d77\u3002\u734e\u9805\u4ee5\u4f01\u696d\u5728\u5bcc\u9014\u5e73\u53f0\u5167\u7684\u904b\u71df\u8868\u73fe\u3001\u7528\u6236\u95dc\u6ce8\u5ea6\u3001\u4f01\u696d\u6cbb\u7406\u7b49\u591a\u7dad\u5ea6\u6578\u64da\uff0c\u7d50\u5408\u4f01\u696dESG\u8868\u73fe\u4e2d\u7684\u5c08\u696d\u6578\u64da\uff0c\u5f9e\u9999\u6e2f\u4e3b\u677f\u4e0a\u5e02\u516c\u53f8\u53ca\u7f8e\u80a1\u4e2d\u6982\u80a1\u516c\u53f8\u4e2d\uff0c\u8a55\u9078\u51fa\u5728ESG\u5be6\u8e10\u4e2d\u8868\u73fe\u512a\u7570\u7684\u4f01\u696d\uff0c\u70ba\u66f4\u591a\u4e0a\u5e02\u516c\u53f8\u63d0\u4f9b\u6210\u529f\u6848\u4f8b\u53c3\u8003\uff0c\u501f\u6b64\u4fc3\u9032\u8cc7\u672c\u5e02\u5834\u7684\u53ef\u6301\u7e8c\u767c\u5c55\u3002<\/p>\n<p>\u8fd1\u5e74\u4f86\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u4e00\u76f4\u81f4\u529b\u65bc\u5728\u6c7d\u8eca\u7523\u696d\u7da0\u8272\u8f49\u578b\u3001\u96b1\u79c1\u53ca\u6578\u64da\u5b89\u5168\u3001\u4eba\u529b\u8cc7\u672c\u767c\u5c55\u3001\u516c\u53f8\u6cbb\u7406\u3001\u516c\u53f8\u884c\u70ba\u7b49\u65b9\u9762\u7a4d\u6975\u8e10\u884cESG\u6a19\u6e96\uff0c\u63a8\u52d5\u4f01\u696d\u548c\u884c\u696d\u5faa\u74b0\u767c\u5c55\u3001\u964d\u672c\u589e\u6548\u548c\u4e0d\u65b7\u5275\u65b0\uff0c\u5275\u9020\u7d93\u6fdf\u3001\u793e\u6703\u3001\u74b0\u5883\u7d9c\u5408\u50f9\u503c\u3002\u6c7d\u8eca\u4e4b\u5bb6\u806f\u5408\u4e2d\u570b\u6c7d\u8eca\u5de5\u7a0b\u5b78\u6703\uff0c\u9023\u7e8c\u5169\u5e74\u652f\u6301\u300c\u9752\u5c11\u5e74\u6c7d\u8eca\u7121\u9650\u5275\u610f\u5fb5\u96c6\u6d3b\u52d5\u300d\uff0c\u8207\u4e2d\u570b\u9053\u8def\u4ea4\u901a\u5b89\u5168\u5354\u6703\u3001\u4e2d\u570b\u6c7d\u8eca\u5de5\u696d\u5354\u6703\u5171\u540c\u8209\u8fa6\u4ea4\u901a\u5b89\u5168\u666e\u6cd5\u516c\u76ca\u6d3b\u52d5\uff0c\u8b77\u822a\u9752\u5c11\u5e74\u6210\u9577\uff1b\u7a4d\u6975\u53c3\u8207\u793e\u5340\u516c\u76ca\u6350\u8d08\uff0c\u52a9\u529b\u5168\u6c11\u9632\u75ab\uff1b\u8209\u8fa6\u5e0c\u671b\u5c0f\u5b78\u516c\u76ca\u52a9\u5b78\u3001\u504f\u9060\u5730\u5340\u52a9\u8fb2\u7b49\u516c\u76ca\u6d3b\u52d5\u30022022\u5e748\u6708\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u767c\u5e03\u78b3\u4e2d\u548c\u6230\u7565\uff0c\u63a8\u52d5\u6c7d\u8eca\u7523\u696d\u4f4e\u78b3\u8f49\u578b\uff0c\u52aa\u529b\u70ba\u570b\u5bb6\u5be6\u73fe\u78b3\u4e2d\u548c\u76ee\u6a19\u505a\u8ca2\u737b\u3002<\/p>\n<p>\u95dc\u65bc\u6c7d\u8eca\u4e4b\u5bb6<\/p>\n<p>\u6c7d\u8eca\u4e4b\u5bb6\uff08\u7d10\u7d04\u8b49\u5238\u4ea4\u6613\u6240\u80a1\u7968\u4ee3\u78bc\uff1aATHM\uff1b\u00a0\u6e2f\u4ea4\u6240\u4ee3\u865f\uff1a2518\uff09\u662f\u4e2d\u570b\u9818\u5148\u7684\u6c7d\u8eca\u6d88\u8cbb\u8005\u7dda\u4e0a\u670d\u52d9\u5e73\u53f0\u3002\u6839\u64daQuestMobile\u6578\u64da\uff0c2022\u5e746\u6708\uff0c\u516c\u53f8\u64c1\u67096\uff0c630\u842c\u6708\u6d3b\u8e8d\u7528\u6236\uff0c\u4f4d\u5c45\u884c\u696d\u9996\u4f4d\u3002\u516c\u53f8\u4f7f\u547d\u65e8\u5728\u63d0\u5347\u4e2d\u570b\u6c7d\u8eca\u6d88\u8cbb\u8005\u7684\u8cfc\u8eca\u53ca\u7528\u8eca\u9ad4\u9a57\u3002\u6c7d\u8eca\u4e4b\u5bb6\u70ba\u6c7d\u8eca\u6d88\u8cbb\u8005\u63d0\u4f9b\u539f\u5275\u5167\u5bb9\uff08OGC\uff09\u3001\u5c08\u696d\u5275\u4f5c\u5167\u5bb9\uff08PGC\uff09\u3001\u7528\u6236\u5275\u4f5c\u5167\u5bb9\uff08UGC\uff09\u3001AI\u5275\u4f5c\u5167\u5bb9\u3001\u5168\u9762\u7684\u6c7d\u8eca\u8eca\u578b\u5eab\u4ee5\u53ca\u5ee3\u6cdb\u7684\u6c7d\u8eca\u767c\u4f48\u8cc7\u8a0a\uff0c\u6db5\u84cb\u6574\u500b\u8cfc\u8eca\u53ca\u7528\u8eca\u5468\u671f\u3002\u7531\u65bc\u80fd\u5920\u63a5\u89f8\u5230\u9f90\u5927\u4e14\u6d3b\u8e8d\u7684\u6c7d\u8eca\u6d88\u8cbb\u8005\u7528\u6236\u7fa4\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u5df2\u6210\u70ba\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u63a8\u5ee3\u5ee3\u544a\u6d3b\u52d5\u7684\u9996\u9078\u5e73\u53f0\u3002\u6b64\u5916\uff0c\u672c\u516c\u53f8\u7684\u7d93\u92b7\u5546\u8a02\u95b1\u53ca\u5ee3\u544a\u670d\u52d9\u8b93\u7d93\u92b7\u5546\u80fd\u5920\u901a\u904e\u6c7d\u8eca\u4e4b\u5bb6\u7684\u5e73\u53f0\u71df\u92b7\u5176\u5eab\u5b58\u53ca\u670d\u52d9\uff0c\u5c07\u5176\u5be6\u9ad4\u5c55\u5ef3\u64f4\u5c55\u81f3\u4e2d\u570b\u6578\u767e\u842c\u6f5b\u5728\u7db2\u7d61\u7528\u6236\uff0c\u4e26\u7372\u5f97\u92b7\u552e\u7dda\u7d22\u3002\u672c\u516c\u53f8\u63d0\u4f9b\u92b7\u552e\u7dda\u7d22\u3001\u6578\u64da\u5206\u6790\u53ca\u71df\u92b7\u670d\u52d9\uff0c\u4ee5\u5354\u52a9\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u63d0\u9ad8\u6548\u7387\u53ca\u4fc3\u6210\u4ea4\u6613\u3002\u6c7d\u8eca\u4e4b\u5bb6\u904b\u71df\u5176\u300c\u8eca\u5546\u57ce\u300d\uff0c\u4e00\u500b\u5168\u529f\u80fd\u7dda\u4e0a\u4ea4\u6613\u5e73\u53f0\uff0c\u52a9\u529b\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u4fc3\u9032\u4ea4\u6613\u3002\u6b64\u5916\uff0c\u672c\u516c\u53f8\u4ea6\u900f\u904e\u5176\u7db2\u7ad9\u53ca\u79fb\u52d5\u61c9\u7528\u7a0b\u5f0f\u63d0\u4f9b\u5176\u4ed6\u589e\u503c\u670d\u52d9\uff0c\u5305\u62ec\u6c7d\u8eca\u91d1\u878d\u3001\u6c7d\u8eca\u4fdd\u96aa\u3001\u4e8c\u624b\u8eca\u4ea4\u6613\u53ca\u552e\u5f8c\u670d\u52d9\u3002<\/p>\n<p>\u6709\u95dc\u672c\u96c6\u5718\u66f4\u591a\u8cc7\u6599\uff0c\u8acb\u700f\u89bd\u516c\u53f8\u7db2\u7ad9<br \/><a href=\"https:\/\/www.autohome.com.cn\/about\/index.html\" target=\"_blank\" rel=\"noopener\">https:\/\/www.autohome.com.cn\/about\/index.html<\/a><\/p>\n<div class=\"PRN_ImbeddedAssetReference\">  <\/div>","protected":false},"excerpt":{"rendered":"<p>\u9999\u6e2f2022\u5e7412\u670816\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; 2022\u5e7412\u670815\u65e5\uff0c\u7531\u5bcc\u9014\u8209\u8fa6\u76842022\u7b2c\u4e09\u5c46\u725b\u725b\u5708\u4e0a\u5e02\u516c\u53f8\u5e74\u5ea6\u76e4\u9ede\u6b63\u5f0f\u63ed\u66c9\u3002\u6c7d\u8eca\u4e4b\u5bb6\u6191\u85c9\u5728ESG\u9818\u57df\u7684\u7a81\u51fa\u8868\u73fe\uff0c\u5f9e\u8fd1\u5343\u5bb6\u5165\u570d\u4f01\u696d\u4e2d\u812b\u7a4e\u800c\u51fa\uff0c\u69ae\u81ba\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\u3002 \u6b64\u6b21\u76e4\u9ede\u9762\u5411\u5728\u6e2f\u80a1\u548c\u7f8e\u80a1\u4e0a\u5e02\u7684\u4e2d\u570b\u4f01\u696d\uff0c\u65e8\u5728\u8868\u5f70\u5728\u74b0\u5883\u3001\u793e\u6703\u548c\u516c\u53f8\u6cbb\u7406\uff08ESG\uff09\u9818\u57df\u4e2d\u65bc\u516c\u53f8\u6cbb\u7406\uff08G\uff09\u65b9\u9762\u505a\u51fa\u5353\u8d8a\u8ca2\u737b\u548c\u5e36\u4f86\u7a4d\u6975\u5f71\u97ff\u7684\u4f01\u696d\u3002 \u672c\u5c46\u5e74\u5ea6\u76e4\u9ede\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\u7531\u5168\u7403\u9818\u5148\u7684\u79d1\u6280\u5238\u5546\u5bcc\u9014\u8207\u53ef\u6301\u7e8c\u767c\u5c55\u6280\u8853\u670d\u52d9\u5546\u5999\u76c8\u79d1\u6280\u806f\u5408\u767c\u8d77\u3002\u734e\u9805\u4ee5\u4f01\u696d\u5728\u5bcc\u9014\u5e73\u53f0\u5167\u7684\u904b\u71df\u8868\u73fe\u3001\u7528\u6236\u95dc\u6ce8\u5ea6\u3001\u4f01\u696d\u6cbb\u7406\u7b49\u591a\u7dad\u5ea6\u6578\u64da\uff0c\u7d50\u5408\u4f01\u696dESG\u8868\u73fe\u4e2d\u7684\u5c08\u696d\u6578\u64da\uff0c\u5f9e\u9999\u6e2f\u4e3b\u677f\u4e0a\u5e02\u516c\u53f8\u53ca\u7f8e\u80a1\u4e2d\u6982\u80a1\u516c\u53f8\u4e2d\uff0c\u8a55\u9078\u51fa\u5728ESG\u5be6\u8e10\u4e2d\u8868\u73fe\u512a\u7570\u7684\u4f01\u696d\uff0c\u70ba\u66f4\u591a\u4e0a\u5e02\u516c\u53f8\u63d0\u4f9b\u6210\u529f\u6848\u4f8b\u53c3\u8003\uff0c\u501f\u6b64\u4fc3\u9032\u8cc7\u672c\u5e02\u5834\u7684\u53ef\u6301\u7e8c\u767c\u5c55\u3002 \u8fd1\u5e74\u4f86\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u4e00\u76f4\u81f4\u529b\u65bc\u5728\u6c7d\u8eca\u7523\u696d\u7da0\u8272\u8f49\u578b\u3001\u96b1\u79c1\u53ca\u6578\u64da\u5b89\u5168\u3001\u4eba\u529b\u8cc7\u672c\u767c\u5c55\u3001\u516c\u53f8\u6cbb\u7406\u3001\u516c\u53f8\u884c\u70ba\u7b49\u65b9\u9762\u7a4d\u6975\u8e10\u884cESG\u6a19\u6e96\uff0c\u63a8\u52d5\u4f01\u696d\u548c\u884c\u696d\u5faa\u74b0\u767c\u5c55\u3001\u964d\u672c\u589e\u6548\u548c\u4e0d\u65b7\u5275\u65b0\uff0c\u5275\u9020\u7d93\u6fdf\u3001\u793e\u6703\u3001\u74b0\u5883\u7d9c\u5408\u50f9\u503c\u3002\u6c7d\u8eca\u4e4b\u5bb6\u806f\u5408\u4e2d\u570b\u6c7d\u8eca\u5de5\u7a0b\u5b78\u6703\uff0c\u9023\u7e8c\u5169\u5e74\u652f\u6301\u300c\u9752\u5c11\u5e74\u6c7d\u8eca\u7121\u9650\u5275\u610f\u5fb5\u96c6\u6d3b\u52d5\u300d\uff0c\u8207\u4e2d\u570b\u9053\u8def\u4ea4\u901a\u5b89\u5168\u5354\u6703\u3001\u4e2d\u570b\u6c7d\u8eca\u5de5\u696d\u5354\u6703\u5171\u540c\u8209\u8fa6\u4ea4\u901a\u5b89\u5168\u666e\u6cd5\u516c\u76ca\u6d3b\u52d5\uff0c\u8b77\u822a\u9752\u5c11\u5e74\u6210\u9577\uff1b\u7a4d\u6975\u53c3\u8207\u793e\u5340\u516c\u76ca\u6350\u8d08\uff0c\u52a9\u529b\u5168\u6c11\u9632\u75ab\uff1b\u8209\u8fa6\u5e0c\u671b\u5c0f\u5b78\u516c\u76ca\u52a9\u5b78\u3001\u504f\u9060\u5730\u5340\u52a9\u8fb2\u7b49\u516c\u76ca\u6d3b\u52d5\u30022022\u5e748\u6708\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u767c\u5e03\u78b3\u4e2d\u548c\u6230\u7565\uff0c\u63a8\u52d5\u6c7d\u8eca\u7523\u696d\u4f4e\u78b3\u8f49\u578b\uff0c\u52aa\u529b\u70ba\u570b\u5bb6\u5be6\u73fe\u78b3\u4e2d\u548c\u76ee\u6a19\u505a\u8ca2\u737b\u3002 \u95dc\u65bc\u6c7d\u8eca\u4e4b\u5bb6 \u6c7d\u8eca\u4e4b\u5bb6\uff08\u7d10\u7d04\u8b49\u5238\u4ea4\u6613\u6240\u80a1\u7968\u4ee3\u78bc\uff1aATHM\uff1b\u00a0\u6e2f\u4ea4\u6240\u4ee3\u865f\uff1a2518\uff09\u662f\u4e2d\u570b\u9818\u5148\u7684\u6c7d\u8eca\u6d88\u8cbb\u8005\u7dda\u4e0a\u670d\u52d9\u5e73\u53f0\u3002\u6839\u64daQuestMobile\u6578\u64da\uff0c2022\u5e746\u6708\uff0c\u516c\u53f8\u64c1\u67096\uff0c630\u842c\u6708\u6d3b\u8e8d\u7528\u6236\uff0c\u4f4d\u5c45\u884c\u696d\u9996\u4f4d\u3002\u516c\u53f8\u4f7f\u547d\u65e8\u5728\u63d0\u5347\u4e2d\u570b\u6c7d\u8eca\u6d88\u8cbb\u8005\u7684\u8cfc\u8eca\u53ca\u7528\u8eca\u9ad4\u9a57\u3002\u6c7d\u8eca\u4e4b\u5bb6\u70ba\u6c7d\u8eca\u6d88\u8cbb\u8005\u63d0\u4f9b\u539f\u5275\u5167\u5bb9\uff08OGC\uff09\u3001\u5c08\u696d\u5275\u4f5c\u5167\u5bb9\uff08PGC\uff09\u3001\u7528\u6236\u5275\u4f5c\u5167\u5bb9\uff08UGC\uff09\u3001AI\u5275\u4f5c\u5167\u5bb9\u3001\u5168\u9762\u7684\u6c7d\u8eca\u8eca\u578b\u5eab\u4ee5\u53ca\u5ee3\u6cdb\u7684\u6c7d\u8eca\u767c\u4f48\u8cc7\u8a0a\uff0c\u6db5\u84cb\u6574\u500b\u8cfc\u8eca\u53ca\u7528\u8eca\u5468\u671f\u3002\u7531\u65bc\u80fd\u5920\u63a5\u89f8\u5230\u9f90\u5927\u4e14\u6d3b\u8e8d\u7684\u6c7d\u8eca\u6d88\u8cbb\u8005\u7528\u6236\u7fa4\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u5df2\u6210\u70ba\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u63a8\u5ee3\u5ee3\u544a\u6d3b\u52d5\u7684\u9996\u9078\u5e73\u53f0\u3002\u6b64\u5916\uff0c\u672c\u516c\u53f8\u7684\u7d93\u92b7\u5546\u8a02\u95b1\u53ca\u5ee3\u544a\u670d\u52d9\u8b93\u7d93\u92b7\u5546\u80fd\u5920\u901a\u904e\u6c7d\u8eca\u4e4b\u5bb6\u7684\u5e73\u53f0\u71df\u92b7\u5176\u5eab\u5b58\u53ca\u670d\u52d9\uff0c\u5c07\u5176\u5be6\u9ad4\u5c55\u5ef3\u64f4\u5c55\u81f3\u4e2d\u570b\u6578\u767e\u842c\u6f5b\u5728\u7db2\u7d61\u7528\u6236\uff0c\u4e26\u7372\u5f97\u92b7\u552e\u7dda\u7d22\u3002\u672c\u516c\u53f8\u63d0\u4f9b\u92b7\u552e\u7dda\u7d22\u3001\u6578\u64da\u5206\u6790\u53ca\u71df\u92b7\u670d\u52d9\uff0c\u4ee5\u5354\u52a9\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u63d0\u9ad8\u6548\u7387\u53ca\u4fc3\u6210\u4ea4\u6613\u3002\u6c7d\u8eca\u4e4b\u5bb6\u904b\u71df\u5176\u300c\u8eca\u5546\u57ce\u300d\uff0c\u4e00\u500b\u5168\u529f\u80fd\u7dda\u4e0a\u4ea4\u6613\u5e73\u53f0\uff0c\u52a9\u529b\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u4fc3\u9032\u4ea4\u6613\u3002\u6b64\u5916\uff0c\u672c\u516c\u53f8\u4ea6\u900f\u904e\u5176\u7db2\u7ad9\u53ca\u79fb\u52d5\u61c9\u7528\u7a0b\u5f0f\u63d0\u4f9b\u5176\u4ed6\u589e\u503c\u670d\u52d9\uff0c\u5305\u62ec\u6c7d\u8eca\u91d1\u878d\u3001\u6c7d\u8eca\u4fdd\u96aa\u3001\u4e8c\u624b\u8eca\u4ea4\u6613\u53ca\u552e\u5f8c\u670d\u52d9\u3002 \u6709\u95dc\u672c\u96c6\u5718\u66f4\u591a\u8cc7\u6599\uff0c\u8acb\u700f\u89bd\u516c\u53f8\u7db2\u7ad9https:\/\/www.autohome.com.cn\/about\/index.html<\/p>\n","protected":false},"author":0,"featured_media":10245,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_generate-full-width-content":"","spay_email":"","footnotes":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d - \u9999\u6e2f\u7279\u8a31\u7d93\u71df<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d - \u9999\u6e2f\u7279\u8a31\u7d93\u71df\" \/>\n<meta property=\"og:description\" content=\"\u9999\u6e2f2022\u5e7412\u670816\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; 2022\u5e7412\u670815\u65e5\uff0c\u7531\u5bcc\u9014\u8209\u8fa6\u76842022\u7b2c\u4e09\u5c46\u725b\u725b\u5708\u4e0a\u5e02\u516c\u53f8\u5e74\u5ea6\u76e4\u9ede\u6b63\u5f0f\u63ed\u66c9\u3002\u6c7d\u8eca\u4e4b\u5bb6\u6191\u85c9\u5728ESG\u9818\u57df\u7684\u7a81\u51fa\u8868\u73fe\uff0c\u5f9e\u8fd1\u5343\u5bb6\u5165\u570d\u4f01\u696d\u4e2d\u812b\u7a4e\u800c\u51fa\uff0c\u69ae\u81ba\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\u3002 \u6b64\u6b21\u76e4\u9ede\u9762\u5411\u5728\u6e2f\u80a1\u548c\u7f8e\u80a1\u4e0a\u5e02\u7684\u4e2d\u570b\u4f01\u696d\uff0c\u65e8\u5728\u8868\u5f70\u5728\u74b0\u5883\u3001\u793e\u6703\u548c\u516c\u53f8\u6cbb\u7406\uff08ESG\uff09\u9818\u57df\u4e2d\u65bc\u516c\u53f8\u6cbb\u7406\uff08G\uff09\u65b9\u9762\u505a\u51fa\u5353\u8d8a\u8ca2\u737b\u548c\u5e36\u4f86\u7a4d\u6975\u5f71\u97ff\u7684\u4f01\u696d\u3002 \u672c\u5c46\u5e74\u5ea6\u76e4\u9ede\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\u7531\u5168\u7403\u9818\u5148\u7684\u79d1\u6280\u5238\u5546\u5bcc\u9014\u8207\u53ef\u6301\u7e8c\u767c\u5c55\u6280\u8853\u670d\u52d9\u5546\u5999\u76c8\u79d1\u6280\u806f\u5408\u767c\u8d77\u3002\u734e\u9805\u4ee5\u4f01\u696d\u5728\u5bcc\u9014\u5e73\u53f0\u5167\u7684\u904b\u71df\u8868\u73fe\u3001\u7528\u6236\u95dc\u6ce8\u5ea6\u3001\u4f01\u696d\u6cbb\u7406\u7b49\u591a\u7dad\u5ea6\u6578\u64da\uff0c\u7d50\u5408\u4f01\u696dESG\u8868\u73fe\u4e2d\u7684\u5c08\u696d\u6578\u64da\uff0c\u5f9e\u9999\u6e2f\u4e3b\u677f\u4e0a\u5e02\u516c\u53f8\u53ca\u7f8e\u80a1\u4e2d\u6982\u80a1\u516c\u53f8\u4e2d\uff0c\u8a55\u9078\u51fa\u5728ESG\u5be6\u8e10\u4e2d\u8868\u73fe\u512a\u7570\u7684\u4f01\u696d\uff0c\u70ba\u66f4\u591a\u4e0a\u5e02\u516c\u53f8\u63d0\u4f9b\u6210\u529f\u6848\u4f8b\u53c3\u8003\uff0c\u501f\u6b64\u4fc3\u9032\u8cc7\u672c\u5e02\u5834\u7684\u53ef\u6301\u7e8c\u767c\u5c55\u3002 \u8fd1\u5e74\u4f86\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u4e00\u76f4\u81f4\u529b\u65bc\u5728\u6c7d\u8eca\u7523\u696d\u7da0\u8272\u8f49\u578b\u3001\u96b1\u79c1\u53ca\u6578\u64da\u5b89\u5168\u3001\u4eba\u529b\u8cc7\u672c\u767c\u5c55\u3001\u516c\u53f8\u6cbb\u7406\u3001\u516c\u53f8\u884c\u70ba\u7b49\u65b9\u9762\u7a4d\u6975\u8e10\u884cESG\u6a19\u6e96\uff0c\u63a8\u52d5\u4f01\u696d\u548c\u884c\u696d\u5faa\u74b0\u767c\u5c55\u3001\u964d\u672c\u589e\u6548\u548c\u4e0d\u65b7\u5275\u65b0\uff0c\u5275\u9020\u7d93\u6fdf\u3001\u793e\u6703\u3001\u74b0\u5883\u7d9c\u5408\u50f9\u503c\u3002\u6c7d\u8eca\u4e4b\u5bb6\u806f\u5408\u4e2d\u570b\u6c7d\u8eca\u5de5\u7a0b\u5b78\u6703\uff0c\u9023\u7e8c\u5169\u5e74\u652f\u6301\u300c\u9752\u5c11\u5e74\u6c7d\u8eca\u7121\u9650\u5275\u610f\u5fb5\u96c6\u6d3b\u52d5\u300d\uff0c\u8207\u4e2d\u570b\u9053\u8def\u4ea4\u901a\u5b89\u5168\u5354\u6703\u3001\u4e2d\u570b\u6c7d\u8eca\u5de5\u696d\u5354\u6703\u5171\u540c\u8209\u8fa6\u4ea4\u901a\u5b89\u5168\u666e\u6cd5\u516c\u76ca\u6d3b\u52d5\uff0c\u8b77\u822a\u9752\u5c11\u5e74\u6210\u9577\uff1b\u7a4d\u6975\u53c3\u8207\u793e\u5340\u516c\u76ca\u6350\u8d08\uff0c\u52a9\u529b\u5168\u6c11\u9632\u75ab\uff1b\u8209\u8fa6\u5e0c\u671b\u5c0f\u5b78\u516c\u76ca\u52a9\u5b78\u3001\u504f\u9060\u5730\u5340\u52a9\u8fb2\u7b49\u516c\u76ca\u6d3b\u52d5\u30022022\u5e748\u6708\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u767c\u5e03\u78b3\u4e2d\u548c\u6230\u7565\uff0c\u63a8\u52d5\u6c7d\u8eca\u7523\u696d\u4f4e\u78b3\u8f49\u578b\uff0c\u52aa\u529b\u70ba\u570b\u5bb6\u5be6\u73fe\u78b3\u4e2d\u548c\u76ee\u6a19\u505a\u8ca2\u737b\u3002 \u95dc\u65bc\u6c7d\u8eca\u4e4b\u5bb6 \u6c7d\u8eca\u4e4b\u5bb6\uff08\u7d10\u7d04\u8b49\u5238\u4ea4\u6613\u6240\u80a1\u7968\u4ee3\u78bc\uff1aATHM\uff1b\u00a0\u6e2f\u4ea4\u6240\u4ee3\u865f\uff1a2518\uff09\u662f\u4e2d\u570b\u9818\u5148\u7684\u6c7d\u8eca\u6d88\u8cbb\u8005\u7dda\u4e0a\u670d\u52d9\u5e73\u53f0\u3002\u6839\u64daQuestMobile\u6578\u64da\uff0c2022\u5e746\u6708\uff0c\u516c\u53f8\u64c1\u67096\uff0c630\u842c\u6708\u6d3b\u8e8d\u7528\u6236\uff0c\u4f4d\u5c45\u884c\u696d\u9996\u4f4d\u3002\u516c\u53f8\u4f7f\u547d\u65e8\u5728\u63d0\u5347\u4e2d\u570b\u6c7d\u8eca\u6d88\u8cbb\u8005\u7684\u8cfc\u8eca\u53ca\u7528\u8eca\u9ad4\u9a57\u3002\u6c7d\u8eca\u4e4b\u5bb6\u70ba\u6c7d\u8eca\u6d88\u8cbb\u8005\u63d0\u4f9b\u539f\u5275\u5167\u5bb9\uff08OGC\uff09\u3001\u5c08\u696d\u5275\u4f5c\u5167\u5bb9\uff08PGC\uff09\u3001\u7528\u6236\u5275\u4f5c\u5167\u5bb9\uff08UGC\uff09\u3001AI\u5275\u4f5c\u5167\u5bb9\u3001\u5168\u9762\u7684\u6c7d\u8eca\u8eca\u578b\u5eab\u4ee5\u53ca\u5ee3\u6cdb\u7684\u6c7d\u8eca\u767c\u4f48\u8cc7\u8a0a\uff0c\u6db5\u84cb\u6574\u500b\u8cfc\u8eca\u53ca\u7528\u8eca\u5468\u671f\u3002\u7531\u65bc\u80fd\u5920\u63a5\u89f8\u5230\u9f90\u5927\u4e14\u6d3b\u8e8d\u7684\u6c7d\u8eca\u6d88\u8cbb\u8005\u7528\u6236\u7fa4\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u5df2\u6210\u70ba\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u63a8\u5ee3\u5ee3\u544a\u6d3b\u52d5\u7684\u9996\u9078\u5e73\u53f0\u3002\u6b64\u5916\uff0c\u672c\u516c\u53f8\u7684\u7d93\u92b7\u5546\u8a02\u95b1\u53ca\u5ee3\u544a\u670d\u52d9\u8b93\u7d93\u92b7\u5546\u80fd\u5920\u901a\u904e\u6c7d\u8eca\u4e4b\u5bb6\u7684\u5e73\u53f0\u71df\u92b7\u5176\u5eab\u5b58\u53ca\u670d\u52d9\uff0c\u5c07\u5176\u5be6\u9ad4\u5c55\u5ef3\u64f4\u5c55\u81f3\u4e2d\u570b\u6578\u767e\u842c\u6f5b\u5728\u7db2\u7d61\u7528\u6236\uff0c\u4e26\u7372\u5f97\u92b7\u552e\u7dda\u7d22\u3002\u672c\u516c\u53f8\u63d0\u4f9b\u92b7\u552e\u7dda\u7d22\u3001\u6578\u64da\u5206\u6790\u53ca\u71df\u92b7\u670d\u52d9\uff0c\u4ee5\u5354\u52a9\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u63d0\u9ad8\u6548\u7387\u53ca\u4fc3\u6210\u4ea4\u6613\u3002\u6c7d\u8eca\u4e4b\u5bb6\u904b\u71df\u5176\u300c\u8eca\u5546\u57ce\u300d\uff0c\u4e00\u500b\u5168\u529f\u80fd\u7dda\u4e0a\u4ea4\u6613\u5e73\u53f0\uff0c\u52a9\u529b\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u4fc3\u9032\u4ea4\u6613\u3002\u6b64\u5916\uff0c\u672c\u516c\u53f8\u4ea6\u900f\u904e\u5176\u7db2\u7ad9\u53ca\u79fb\u52d5\u61c9\u7528\u7a0b\u5f0f\u63d0\u4f9b\u5176\u4ed6\u589e\u503c\u670d\u52d9\uff0c\u5305\u62ec\u6c7d\u8eca\u91d1\u878d\u3001\u6c7d\u8eca\u4fdd\u96aa\u3001\u4e8c\u624b\u8eca\u4ea4\u6613\u53ca\u552e\u5f8c\u670d\u52d9\u3002 \u6709\u95dc\u672c\u96c6\u5718\u66f4\u591a\u8cc7\u6599\uff0c\u8acb\u700f\u89bd\u516c\u53f8\u7db2\u7ad9https:\/\/www.autohome.com.cn\/about\/index.html\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244\" \/>\n<meta property=\"og:site_name\" content=\"\u9999\u6e2f\u7279\u8a31\u7d93\u71df\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-15T22:24:00+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\",\"datePublished\":\"2022-12-15T22:24:00+00:00\",\"dateModified\":\"2022-12-15T22:24:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244\"},\"wordCount\":24,\"publisher\":{\"@id\":\"https:\/\/www.franchise.com.hk\/en#organization\"},\"articleSection\":[\"\u672a\u5206\u985e\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244\",\"url\":\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244\",\"name\":\"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d - \u9999\u6e2f\u7279\u8a31\u7d93\u71df\",\"isPartOf\":{\"@id\":\"https:\/\/www.franchise.com.hk\/en#website\"},\"datePublished\":\"2022-12-15T22:24:00+00:00\",\"dateModified\":\"2022-12-15T22:24:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u9996\u9801\",\"item\":\"https:\/\/www.franchise.com.hk\/en\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.franchise.com.hk\/en#website\",\"url\":\"https:\/\/www.franchise.com.hk\/en\",\"name\":\"\u9999\u6e2f\u7279\u8a31\u7d93\u71df\",\"description\":\"\u9999\u6e2f\u7279\u8a31\u7d93\u71df | Franchise HK\",\"publisher\":{\"@id\":\"https:\/\/www.franchise.com.hk\/en#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.franchise.com.hk\/en?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.franchise.com.hk\/en#organization\",\"name\":\"\u9999\u6e2f\u7279\u8a31\u7d93\u71df\",\"url\":\"https:\/\/www.franchise.com.hk\/en\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.franchise.com.hk\/en#\/schema\/logo\/image\/\",\"url\":\"https:\/\/i0.wp.com\/www.franchise.com.hk\/wp-content\/uploads\/2022\/05\/cropped-cropped-franchise-logo-02-e1652686851566-2.png?fit=350%2C76&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/www.franchise.com.hk\/wp-content\/uploads\/2022\/05\/cropped-cropped-franchise-logo-02-e1652686851566-2.png?fit=350%2C76&ssl=1\",\"width\":350,\"height\":76,\"caption\":\"\u9999\u6e2f\u7279\u8a31\u7d93\u71df\"},\"image\":{\"@id\":\"https:\/\/www.franchise.com.hk\/en#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d - \u9999\u6e2f\u7279\u8a31\u7d93\u71df","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244","og_locale":"en_US","og_type":"article","og_title":"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d - \u9999\u6e2f\u7279\u8a31\u7d93\u71df","og_description":"\u9999\u6e2f2022\u5e7412\u670816\u65e5 \/\u7f8e\u901a\u793e\/ &#8212; 2022\u5e7412\u670815\u65e5\uff0c\u7531\u5bcc\u9014\u8209\u8fa6\u76842022\u7b2c\u4e09\u5c46\u725b\u725b\u5708\u4e0a\u5e02\u516c\u53f8\u5e74\u5ea6\u76e4\u9ede\u6b63\u5f0f\u63ed\u66c9\u3002\u6c7d\u8eca\u4e4b\u5bb6\u6191\u85c9\u5728ESG\u9818\u57df\u7684\u7a81\u51fa\u8868\u73fe\uff0c\u5f9e\u8fd1\u5343\u5bb6\u5165\u570d\u4f01\u696d\u4e2d\u812b\u7a4e\u800c\u51fa\uff0c\u69ae\u81ba\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\u3002 \u6b64\u6b21\u76e4\u9ede\u9762\u5411\u5728\u6e2f\u80a1\u548c\u7f8e\u80a1\u4e0a\u5e02\u7684\u4e2d\u570b\u4f01\u696d\uff0c\u65e8\u5728\u8868\u5f70\u5728\u74b0\u5883\u3001\u793e\u6703\u548c\u516c\u53f8\u6cbb\u7406\uff08ESG\uff09\u9818\u57df\u4e2d\u65bc\u516c\u53f8\u6cbb\u7406\uff08G\uff09\u65b9\u9762\u505a\u51fa\u5353\u8d8a\u8ca2\u737b\u548c\u5e36\u4f86\u7a4d\u6975\u5f71\u97ff\u7684\u4f01\u696d\u3002 \u672c\u5c46\u5e74\u5ea6\u76e4\u9ede\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d\u7531\u5168\u7403\u9818\u5148\u7684\u79d1\u6280\u5238\u5546\u5bcc\u9014\u8207\u53ef\u6301\u7e8c\u767c\u5c55\u6280\u8853\u670d\u52d9\u5546\u5999\u76c8\u79d1\u6280\u806f\u5408\u767c\u8d77\u3002\u734e\u9805\u4ee5\u4f01\u696d\u5728\u5bcc\u9014\u5e73\u53f0\u5167\u7684\u904b\u71df\u8868\u73fe\u3001\u7528\u6236\u95dc\u6ce8\u5ea6\u3001\u4f01\u696d\u6cbb\u7406\u7b49\u591a\u7dad\u5ea6\u6578\u64da\uff0c\u7d50\u5408\u4f01\u696dESG\u8868\u73fe\u4e2d\u7684\u5c08\u696d\u6578\u64da\uff0c\u5f9e\u9999\u6e2f\u4e3b\u677f\u4e0a\u5e02\u516c\u53f8\u53ca\u7f8e\u80a1\u4e2d\u6982\u80a1\u516c\u53f8\u4e2d\uff0c\u8a55\u9078\u51fa\u5728ESG\u5be6\u8e10\u4e2d\u8868\u73fe\u512a\u7570\u7684\u4f01\u696d\uff0c\u70ba\u66f4\u591a\u4e0a\u5e02\u516c\u53f8\u63d0\u4f9b\u6210\u529f\u6848\u4f8b\u53c3\u8003\uff0c\u501f\u6b64\u4fc3\u9032\u8cc7\u672c\u5e02\u5834\u7684\u53ef\u6301\u7e8c\u767c\u5c55\u3002 \u8fd1\u5e74\u4f86\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u4e00\u76f4\u81f4\u529b\u65bc\u5728\u6c7d\u8eca\u7523\u696d\u7da0\u8272\u8f49\u578b\u3001\u96b1\u79c1\u53ca\u6578\u64da\u5b89\u5168\u3001\u4eba\u529b\u8cc7\u672c\u767c\u5c55\u3001\u516c\u53f8\u6cbb\u7406\u3001\u516c\u53f8\u884c\u70ba\u7b49\u65b9\u9762\u7a4d\u6975\u8e10\u884cESG\u6a19\u6e96\uff0c\u63a8\u52d5\u4f01\u696d\u548c\u884c\u696d\u5faa\u74b0\u767c\u5c55\u3001\u964d\u672c\u589e\u6548\u548c\u4e0d\u65b7\u5275\u65b0\uff0c\u5275\u9020\u7d93\u6fdf\u3001\u793e\u6703\u3001\u74b0\u5883\u7d9c\u5408\u50f9\u503c\u3002\u6c7d\u8eca\u4e4b\u5bb6\u806f\u5408\u4e2d\u570b\u6c7d\u8eca\u5de5\u7a0b\u5b78\u6703\uff0c\u9023\u7e8c\u5169\u5e74\u652f\u6301\u300c\u9752\u5c11\u5e74\u6c7d\u8eca\u7121\u9650\u5275\u610f\u5fb5\u96c6\u6d3b\u52d5\u300d\uff0c\u8207\u4e2d\u570b\u9053\u8def\u4ea4\u901a\u5b89\u5168\u5354\u6703\u3001\u4e2d\u570b\u6c7d\u8eca\u5de5\u696d\u5354\u6703\u5171\u540c\u8209\u8fa6\u4ea4\u901a\u5b89\u5168\u666e\u6cd5\u516c\u76ca\u6d3b\u52d5\uff0c\u8b77\u822a\u9752\u5c11\u5e74\u6210\u9577\uff1b\u7a4d\u6975\u53c3\u8207\u793e\u5340\u516c\u76ca\u6350\u8d08\uff0c\u52a9\u529b\u5168\u6c11\u9632\u75ab\uff1b\u8209\u8fa6\u5e0c\u671b\u5c0f\u5b78\u516c\u76ca\u52a9\u5b78\u3001\u504f\u9060\u5730\u5340\u52a9\u8fb2\u7b49\u516c\u76ca\u6d3b\u52d5\u30022022\u5e748\u6708\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u767c\u5e03\u78b3\u4e2d\u548c\u6230\u7565\uff0c\u63a8\u52d5\u6c7d\u8eca\u7523\u696d\u4f4e\u78b3\u8f49\u578b\uff0c\u52aa\u529b\u70ba\u570b\u5bb6\u5be6\u73fe\u78b3\u4e2d\u548c\u76ee\u6a19\u505a\u8ca2\u737b\u3002 \u95dc\u65bc\u6c7d\u8eca\u4e4b\u5bb6 \u6c7d\u8eca\u4e4b\u5bb6\uff08\u7d10\u7d04\u8b49\u5238\u4ea4\u6613\u6240\u80a1\u7968\u4ee3\u78bc\uff1aATHM\uff1b\u00a0\u6e2f\u4ea4\u6240\u4ee3\u865f\uff1a2518\uff09\u662f\u4e2d\u570b\u9818\u5148\u7684\u6c7d\u8eca\u6d88\u8cbb\u8005\u7dda\u4e0a\u670d\u52d9\u5e73\u53f0\u3002\u6839\u64daQuestMobile\u6578\u64da\uff0c2022\u5e746\u6708\uff0c\u516c\u53f8\u64c1\u67096\uff0c630\u842c\u6708\u6d3b\u8e8d\u7528\u6236\uff0c\u4f4d\u5c45\u884c\u696d\u9996\u4f4d\u3002\u516c\u53f8\u4f7f\u547d\u65e8\u5728\u63d0\u5347\u4e2d\u570b\u6c7d\u8eca\u6d88\u8cbb\u8005\u7684\u8cfc\u8eca\u53ca\u7528\u8eca\u9ad4\u9a57\u3002\u6c7d\u8eca\u4e4b\u5bb6\u70ba\u6c7d\u8eca\u6d88\u8cbb\u8005\u63d0\u4f9b\u539f\u5275\u5167\u5bb9\uff08OGC\uff09\u3001\u5c08\u696d\u5275\u4f5c\u5167\u5bb9\uff08PGC\uff09\u3001\u7528\u6236\u5275\u4f5c\u5167\u5bb9\uff08UGC\uff09\u3001AI\u5275\u4f5c\u5167\u5bb9\u3001\u5168\u9762\u7684\u6c7d\u8eca\u8eca\u578b\u5eab\u4ee5\u53ca\u5ee3\u6cdb\u7684\u6c7d\u8eca\u767c\u4f48\u8cc7\u8a0a\uff0c\u6db5\u84cb\u6574\u500b\u8cfc\u8eca\u53ca\u7528\u8eca\u5468\u671f\u3002\u7531\u65bc\u80fd\u5920\u63a5\u89f8\u5230\u9f90\u5927\u4e14\u6d3b\u8e8d\u7684\u6c7d\u8eca\u6d88\u8cbb\u8005\u7528\u6236\u7fa4\uff0c\u6c7d\u8eca\u4e4b\u5bb6\u5df2\u6210\u70ba\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u63a8\u5ee3\u5ee3\u544a\u6d3b\u52d5\u7684\u9996\u9078\u5e73\u53f0\u3002\u6b64\u5916\uff0c\u672c\u516c\u53f8\u7684\u7d93\u92b7\u5546\u8a02\u95b1\u53ca\u5ee3\u544a\u670d\u52d9\u8b93\u7d93\u92b7\u5546\u80fd\u5920\u901a\u904e\u6c7d\u8eca\u4e4b\u5bb6\u7684\u5e73\u53f0\u71df\u92b7\u5176\u5eab\u5b58\u53ca\u670d\u52d9\uff0c\u5c07\u5176\u5be6\u9ad4\u5c55\u5ef3\u64f4\u5c55\u81f3\u4e2d\u570b\u6578\u767e\u842c\u6f5b\u5728\u7db2\u7d61\u7528\u6236\uff0c\u4e26\u7372\u5f97\u92b7\u552e\u7dda\u7d22\u3002\u672c\u516c\u53f8\u63d0\u4f9b\u92b7\u552e\u7dda\u7d22\u3001\u6578\u64da\u5206\u6790\u53ca\u71df\u92b7\u670d\u52d9\uff0c\u4ee5\u5354\u52a9\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u63d0\u9ad8\u6548\u7387\u53ca\u4fc3\u6210\u4ea4\u6613\u3002\u6c7d\u8eca\u4e4b\u5bb6\u904b\u71df\u5176\u300c\u8eca\u5546\u57ce\u300d\uff0c\u4e00\u500b\u5168\u529f\u80fd\u7dda\u4e0a\u4ea4\u6613\u5e73\u53f0\uff0c\u52a9\u529b\u6c7d\u8eca\u88fd\u9020\u5546\u53ca\u7d93\u92b7\u5546\u4fc3\u9032\u4ea4\u6613\u3002\u6b64\u5916\uff0c\u672c\u516c\u53f8\u4ea6\u900f\u904e\u5176\u7db2\u7ad9\u53ca\u79fb\u52d5\u61c9\u7528\u7a0b\u5f0f\u63d0\u4f9b\u5176\u4ed6\u589e\u503c\u670d\u52d9\uff0c\u5305\u62ec\u6c7d\u8eca\u91d1\u878d\u3001\u6c7d\u8eca\u4fdd\u96aa\u3001\u4e8c\u624b\u8eca\u4ea4\u6613\u53ca\u552e\u5f8c\u670d\u52d9\u3002 \u6709\u95dc\u672c\u96c6\u5718\u66f4\u591a\u8cc7\u6599\uff0c\u8acb\u700f\u89bd\u516c\u53f8\u7db2\u7ad9https:\/\/www.autohome.com.cn\/about\/index.html","og_url":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244","og_site_name":"\u9999\u6e2f\u7279\u8a31\u7d93\u71df","article_published_time":"2022-12-15T22:24:00+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244#article","isPartOf":{"@id":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244"},"author":{"name":"","@id":""},"headline":"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d","datePublished":"2022-12-15T22:24:00+00:00","dateModified":"2022-12-15T22:24:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244"},"wordCount":24,"publisher":{"@id":"https:\/\/www.franchise.com.hk\/en#organization"},"articleSection":["\u672a\u5206\u985e"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244","url":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244","name":"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d - \u9999\u6e2f\u7279\u8a31\u7d93\u71df","isPartOf":{"@id":"https:\/\/www.franchise.com.hk\/en#website"},"datePublished":"2022-12-15T22:24:00+00:00","dateModified":"2022-12-15T22:24:00+00:00","breadcrumb":{"@id":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.franchise.com.hk\/en\/%e6%b1%bd%e8%bb%8a%e4%b9%8b%e5%ae%b6%e6%a6%ae%e8%86%ba%e5%af%8c%e9%80%94%e3%80%8c%e6%b8%af%e7%be%8e%e4%b8%8a%e5%b8%82%e4%b8%ad%e5%9c%8b%e5%85%ac%e5%8f%b8esg%e5%84%aa%e7%a7%80%e6%b2%bb%e7%90%86\/10244#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u9996\u9801","item":"https:\/\/www.franchise.com.hk\/en"},{"@type":"ListItem","position":2,"name":"\u6c7d\u8eca\u4e4b\u5bb6\u69ae\u81ba\u5bcc\u9014\u300c\u6e2f\u7f8e\u4e0a\u5e02\u4e2d\u570b\u516c\u53f8ESG\u512a\u79c0\u6cbb\u7406\u4f01\u696d\u300d"}]},{"@type":"WebSite","@id":"https:\/\/www.franchise.com.hk\/en#website","url":"https:\/\/www.franchise.com.hk\/en","name":"\u9999\u6e2f\u7279\u8a31\u7d93\u71df","description":"\u9999\u6e2f\u7279\u8a31\u7d93\u71df | Franchise HK","publisher":{"@id":"https:\/\/www.franchise.com.hk\/en#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.franchise.com.hk\/en?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.franchise.com.hk\/en#organization","name":"\u9999\u6e2f\u7279\u8a31\u7d93\u71df","url":"https:\/\/www.franchise.com.hk\/en","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.franchise.com.hk\/en#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/www.franchise.com.hk\/wp-content\/uploads\/2022\/05\/cropped-cropped-franchise-logo-02-e1652686851566-2.png?fit=350%2C76&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.franchise.com.hk\/wp-content\/uploads\/2022\/05\/cropped-cropped-franchise-logo-02-e1652686851566-2.png?fit=350%2C76&ssl=1","width":350,"height":76,"caption":"\u9999\u6e2f\u7279\u8a31\u7d93\u71df"},"image":{"@id":"https:\/\/www.franchise.com.hk\/en#\/schema\/logo\/image\/"}}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.franchise.com.hk\/wp-content\/uploads\/2022\/12\/image_964712_23773940_Logo-HMFZdY.jpeg?fit=600%2C216&ssl=1","_links":{"self":[{"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/posts\/10244"}],"collection":[{"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/comments?post=10244"}],"version-history":[{"count":0,"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/posts\/10244\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/media\/10245"}],"wp:attachment":[{"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/media?parent=10244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/categories?post=10244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchise.com.hk\/en\/wp-json\/wp\/v2\/tags?post=10244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}